Posts on CCA News

Video Shoot Behind-The-Scenes: Siena College
06 Nov
Video Shoot Behind-The-Scenes: Siena College

Summer is over. Students are on campus. Fall foliage is at its peak, and it’s time again to create new materials that constantly work toward the goal of finding the right students to recruit and enroll. And of course there is no better way to do that than creating great video. This month, I’ve had the

Posted at 11:57 am in CCA News by Beth Mickalonis
3 Ways Higher Ed Institutions Should Talk to Generation Z
26 Oct
3 Ways Higher Ed Institutions Should Talk to Generation Z

At a recent high school college fair, I heard questions ranging from “What are your financial aid packages?” to “What types of accelerated programs do you offer for graduate school?” I volunteer for undergraduate admissions for my alma mater, handing out dozens of information packets and talking about why they should consider applying. You’d think

Posted at 12:12 pm in CCA News