Ed Sirianno
Ed Sirianno
Ed Sirianno
President

Inspirational entrepreneur.
Ed leads the agency and touches nearly every aspect of CCA’s work, specifically in strategic brand direction and creative development. From New York City and Boston to Buffalo and Atlanta, the Saint Mary’s College of Maryland grad has tackled the advertising and marketing world for the past 35 years, including more than 16 years at CCA. Once an intercollegiate American sailor, he now stays near the water as often as he can—collecting and restoring antique boats, fly fishing, or relaxing at his cottage on Chautauqua Lake with his wife, three children and dog—Lucky.

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Daniel Kehn
Daniel Kehn
Daniel Kehn
VP, Brand Strategy

Brand architect.
Dan focuses on building strategy for our clients, delivering the blueprint that drives a brand into action. With more than 20 years of educational experience (including 16 at CCA), he instinctively knows how to identify unique stories that are marketable, engaging, and successful. He attended Siena College before completing his master’s at Middlebury Institute of International Studies at Monterey. When he’s not in the office, he’s probably downhill skiing, traveling internationally, or taking beautiful photos of his dog.

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Darcy Sokolewicz
Darcy Sokolewicz
Darcy Sokolewicz
VP, Media

Problem solving expert.
Darcy manages all media planning and buying for clients, as well as representing the agency at professional conferences and meetings. On top of her 11 years at CCA, she spent a decade working at both Mullen and Arnold, the two leading advertising agencies in New England. Outside of the office, the SUNY New Paltz grad stays outside, either getting her fingers dirty in her garden or hiking with her husband and three daughters. Her favorite time of day? Five in the morning, when she’s catching up on the latest bestsellers.

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John McKenna
John McKenna
John McKenna
Director of Digital Strategy

Digital guru.
If there’s anyone who knows the ins and outs of the user experience, it’s John. From nurturing leads to monitoring behavioral content, he strategically blends technical savvy with creative solutions. He worked for 6 years as a copy editor at a London magazine before receiving his Ph.D in Forest Ecology from UMass Amherst and entering the agency world, including time spent as senior marketing director for SUNY Empire State College. He loves to dine out and spend time with his family. Oh, and he’s the cool dad that brings his kids to music festivals.

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Rob DeLuke
Rob DeLuke
Rob DeLuke
VP, Chief Creative Officer
Boisterous and magnetic.
Rob is chief of creative—visually, strategically, conceptually. His ever-evolving expertise from more than 20 years of east coast ad agencies and design firms has led fortune 500 and 100 brands into the limelight while winning over 1000 major advertising awards worldwide, through intellectually compelling and effective trans-media storytelling. When he’s not leading our team toward award-winning campaigns, this creative guru is collecting super hero art, vintage robots, and coaching disabled children. As a closet Iron Chef, his mad culinary skills have allowed him to perfect the art of sausage bread, not to mention CCA’s very own “Best Chili Award” for the annual chili cook-off.
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SarahNicole Mahoney
SarahNicole Mahoney
SarahNicole Mahoney
Vice President, Account Services

Unstoppable octopus.
If multi-tasking were an Olympic sport, SarahNicole would win the gold. Every time. With boundless energy and an unbelievable dedication, she leads account services with the integrity of a client’s holistic strategic vision. A SUNY Albany grad, she has 20 years of combined experience in marketing, advertising, and strategic planning from Foote, Cone & Belding and Mediaworx to Capital Region Special Surgery. And she truly never stops moving. Whether she’s kickboxing before work, vintage clothes shopping, or spending time with her husband, son, and rescue pup, sometimes we wonder if she ever sleeps.

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Lauren Herrington
Lauren Herrington
Lauren Herrington
Assoc. Vice President, Client Services

Zen perfectionist.
Lauren leads the client service team for CCA’s organic client group. With 12 years of higher education marketing experience—including nine at CCA—let’s just say she knows how to get the job done. Fueled by a lot of coffee, she is known for her responsiveness, organization, and brand-focused strategies. When not meeting client’s needs, she can be found on her farm throwing hay with her husband and son. And if a candle’s burning in her office, she’s probably daydreaming of the beach or the peaceful hours of the early morning.

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Mary Beth Carey
Mary Beth Carey
Mary Beth Carey
VP, Enrollment Marketing

Enrollment maven.
From small colleges to large universities, Mary Beth has experienced it all. After graduating from Marist College, she spent 10 years as their enrollment specialist—and then the next three decades guiding six other institutions through their enrollment marketing communication plans. She brings her expert experience to CCA, with top-notch strategies and solutions to enrollment challenges. Not at her desk? She’s probably relaxing on a beach with a good book.

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Jenna Ryan
Jenna Ryan
Jenna Ryan
Business Development Manager

Exuberant fashionista.
Call her the new biz captain, if you will. An enthusiastic nature helps Jenna steer the agency toward finding prospective clients and building new business. Besides being a former account manager at CCA, she has eight years of experience at both small and larger agencies between Saratoga and Manhattan. as well as a degree from Siena College. Most of her downtime is spent with her brand new baby girl and husband, but, as the queen of bargain shopping, she saves room in her schedule to find the latest trends at the best prices. Soon she may dress the whole staff.

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Karen Dolge
Karen Dolge
Karen Dolge
Senior Media Manager

Calm and collected.
Karen manages all media that comes through CCA’s doors from start to finish. With a background of more than 20 years of marketing and communications experience, she’s transitioned with media as it moved to the digital side. When she’s not developing comprehensive media strategies, the SUNY Oswego grad is busy at home with her kids and husband. But what keeps her so calm? Well, if she’s not competing in a marathon, she can be seen running gracefully on the roads of her glorious home in Kinderhook.

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Val Cook
Val Cook
Val Cook
Media Planner/Buyer

Class clown.
Val joins CCA after a decade of experience of negotiating media buys, strategizing media plans, and trying her hand in the media sales arena. Working with clients including Pfizer, Kraft, and Blue Cross Blue Shield of South Carolina, the Iona grad holds a B.A. in mass communication. When she’s not strategizing media plans, she’s hanging out with her high school sweetheart and rescue dogs—or secretly working on her stand-up routine.

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Nick Fredette
Nick Fredette
Nick Fredette
Digital Marketing Strategist

Perpetual optimist.
As one of our digital dudes, Nick works primarily with analytics, reporting, and all the acronyms—SEO, PPC, SEM, CRO. He joined CCA after working in email marketing at Informz. When he’s not clicking and typing in the office, the Houghton College alum is outside playing sports or (pretty much) any instrument he can get his hands on.

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Jen Hunold
Jen Hunold
Jen Hunold
Account Executive

Effervescently sincere.
Jen is one of our leading facilitators between the client’s direction and creative’s production. An eclectic combination of account management, 2D design instruction, and city transit bus driving and dispatching molded her sophisticated yet approachable nature. She’s a color junky and art collector—not to mention an abstract artist focused on geometric patterns and movements in nature with an MFA from UAlbany. Speaking of nature, outside of work she’s most likely hiking with her mycologist husband.

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Richard Stubb
Richard Stubb
Richard Stubb
Senior Account Executive

Ambitiously motivated.
Richard is one of the main voices that represents the client to the creative team. He holds a degree from Susquehanna University and brings 10 years of agency experience to CCA, including time as marketing manager at the biomedical and clinical engineering company AIV Inc. Besides spending time with his wife and son, he’s either playing golf or brewing his own beer. One day he hopes CCA will install bank drive-thru tubes in the office to create an interconnected hot dog delivery system.

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Jamie Tario
Jamie Tario
Jamie Tario
Senior Account Executive

Chic yogi.
It takes flexibility, composure, and an undeniable strength to be an account manager. With 15 years of higher education, PR, broadcast and agency experience, a master’s in organization management from The Sage Colleges, and a yoga instructor certification, Jamie’s got it all. She’ll show you how to properly sit up straight—and where to shop on a dime.

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Beth Mickalonis
Beth Mickalonis
Beth Mickalonis
Assoc. Creative Director, Brand

Indefatigable punk rocker.
Beth designs, strategizes, and oversees all things visual for print and digital. With eight years of marketing experience at Media Logic, a BFA from Alfred University, and a lifetime of creativity from printmaking to photography, she guides CCA in the best direction for developing a campaign’s perfect look, tone, and feel. On top of her two kids, her camera is her baby (and she has the magic to make even the shy take a stunning photo). Oh, and she’s also a punk, punk, a punk rocker.

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Melissa Batalin
Melissa Batalin
Melissa Batalin
Assoc. Creative Director, Experience

Pragmatic unicorn.
Book designer, website developer, visionary artist. There isn’t much that this RPI grad can’t do, really—and no one’s complaining about it. Melissa is the bridge between creative, digital, and strategy, as well as an experience designer devoted to creating compelling, consistent brands. Her desk, which has more greenspace than all of Troy, is where her coworkers’ dead plants are given new life by her plant-saving heroism. Can’t find her? She may be working at home in her print studio, watching her hubby craft beautiful furniture, or drinking coffee.

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Marty Hardin
Marty Hardin
Marty Hardin
Associate Creative Director, Video

Deep-fried curiosity.
This Southern beau comes to CCA with 35 years combined experience in (brace yourself): design, art direction, creative direction, copywriting, filmmaking, producing, and photography up and down the east coast. Phew. His creativity doesn’t stop outside of the office, either. Lately, the East Carolina University grad is on a cooking spree. His most recent endeavor: recreating his late grandmother’s biscuit recipe, though he realized his own version was much better.

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Mirek Janczur
Mirek Janczur
Mirek Janczur
Senior UX/Art Director

Design abductor.
Mirek is the hybrid of visual branding and user experience design. As an out-of-the-box thinker, he clung to the inspiration of NYC’s diverse underground scene after emigrating from Poland at 18. After receiving his BFA from Pratt Institute, he has fused his love for art and architectural elements over the past 15 years, knowing precisely what innovative design makes a client’s message stand out. And while his soul thrives off of electronica music, his heart is taken by his three ladies—his wife and two daughters.

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Garrett Kipp
Garrett Kipp
Garrett Kipp
Graphic Designer

Earnest egg.
From intern to full-time designer, Garrett joined CCA straight from graduating The College of Saint Rose. His youthful perspective, dedication to expertise, and an unbelievable drive help him master all things print, digital, and video. After work hours, he’s probably snowboarding, freestyling, or picking apples from his family’s orchard in Kinderhook. Oh, and are you hearing old school hip-hop in the office? It’s coming from his desk.

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Lisa Meyer
Lisa Meyer
Lisa Meyer
Digital Production Designer

Holographic enigma.
Don’t let her quiet demeanor fool you. Underneath a thin layer of mystery is someone who knows exactly how to execute the most effective emails, landing pages, and ads. After graduating from Saint Rose with a BFA in graphic design, Lisa worked in NYC as a concept and web designer for both Victoria’s Secret and PINK, developing the tools for the most compelling digital designs. And if you can’t find her at her desk, she’s most likely at home, painting and watching “Mad Men.”

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Greg Leguire
Greg Leguire
Greg Leguire
Production Designer

Low-key naturalist.
Though he may prefer analog over digital, Greg’s intrinsic passion for visual communication and web development help him excel at all-things design focused. The Saint Rose grad’s versatile work has been featured from Air National Guard advertisements to apparel design for Coney Island Brewing Company. Needing to feel calm? Find him. If you can’t, he’s probably somewhere in nature, fly fishing, snowboarding, or riding his motorcycle.

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Alaina Borst
Alaina Borst
Alaina Borst
Production Designer

Efficient executioner.
Give her a design task and she’ll finesse it into a reality. Originally from Maine, she snagged a B.S. from Troy’s RPI, worked in North Carolina as creative development manager for global hospitality artwork leader Kalisher, and then returned to her alma mater’s, and CCA’s, northeastern city. She loves all things feline-related, hilarious, and crafty.

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Annette Ragan
Annette Ragan
Annette Ragan
Senior Copywriter

Wit and infinite imagination.
These are the strings that tie Annette’s brand writing into conceptual poetry. Her versatility as a writer stems from attending the Portfolio Center in Atlanta and two decades of creative concept development across all media forms, including 16 years as associate creative director for a national agency. Her verbosity keeps the creative department generally entertained and only slightly distracted. As an audiobook addict, she’s rarely seen without headphones—mostly because they keep her from falling over.

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Melissa Fiorenza
Melissa Fiorenza
Melissa Fiorenza
Senior Editor

Content machine.
As the lead content strategist, Melissa is one of CCA’s written-word gurus for everything print and digital. A Tufts grad, her combined publishing and marketing experience from various national magazines to Media Logic secured her with the unstoppable skills of a scribbling savant, not to mention an expertise in strategic thinking. She’s on the quest for a hobby and, so far, has taken a liking to hip hop dancing and sushi making. In the meantime, she’s plenty busy with her husband, toddler, and newborn.

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Brianna Synder
Brianna Synder
Brianna Synder
Senior Copywriter

Culture vulture.
Brianna arrived at CCA after 10 years writing about art, music, TV, the Internet and comedy for mid-market newspapers in the Northeast. The Westfield State University alumna is an obsessive observer of cultural trends and the tech (r)evolution. She likes drinking and fooding—especially if that food is spicy. She once ate a whole habanero and won’t stop bragging about it, even though there are like 45 hotter peppers out there in the world. She’s in (and up) for the challenge.

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Ashley Previte
Ashley Previte
Ashley Previte
Senior Copywriter

Whimsical wordsmith.
With over a decade of marketing experience, Ashley has a proven knack for spinning words into gold. From Fortune 500 giants in the tech, pharma, and financial industries to bestselling authors and Billboard musicians, she’s helped position countless clients on the leading edge of their game. When Ashley isn’t crafting killer content and making copy shine? She’s being whisked into the imaginary realm of her very fancy and pun-loving 6-year-old, Ruthie.

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Heidi Hummel
Heidi Hummel
Heidi Hummel
Senior Project Manager

Control freakess.
Heidi has lists for her lists—which comes in handy, since she keeps the entire agency up to speed on deadlines and projects. The SUNY Oswego grad has channeled her (minor) OCD and immaculate organizational skills through 13 years of project management at both Media Logic and Overit. And when she’s not perfecting the agency’s workflow? She’s on a beach reading and teaching her daughter how to write important to-dos on a Post-it.

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Jessica Vedder
Jessica Vedder
Jessica Vedder
Project Manager

Box maker and breaker.
With two decades of impeccable organizational and sharp leadership prowess, Jessica manages all workflows of CCA projects from start to finish as a lead project manager. Her eclectic multimedia skillset spans across time spent as a studio technician at ESPN, Inc., operations manager at ABC Television Network, and video and theatre production. When she’s not keeping CCA in line, she enjoys spending time with her husband and son, and being outdoors.

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Jay Feit
Jay Feit
Jay Feit
Director of Operations & Print Services

Print master.
Jay knows anything and everything print, managing all of CCA’s print procurement and production for the last eight years. After receiving his Bachelor’s in Communications from SUNY Buffalo, he spent 22 years playing a crucial role in the development of Media Logic. He loves traveling and all-things sports related. And, as a diehard baseball fan, he roots for two teams: The Mets, and whoever’s playing The Yankees.

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