A private, four-year college in the Catholic, Franciscan tradition, Siena College in Loudonville, New York offers more than 50 undergraduate programs and several graduate and certificate programs. Located just minutes from the capital city of Albany, Siena is known for its strong liberal arts foundation and focus on values, ethics, and service to others.View all Work
Enrollment Campaign: School of Business
Nothing better than blending digital tactics with OOH advertising.
Tasked with increasing awareness of Siena’s MBA and graduate certificates among prospective students and employers in New York’s Capital Region, we went big. Over the years, that meant convention center advertising, airport placements, billboard, an array of digital strategies, and beyond.
In addition to the media planning and buying, CCA developed all the creative collateral, including landing pages, thank you pages, ads, and more.